Becomes the 1st in the Oil & Gas industry to facilitate direct UPI payments for loyal customers
New Delhi, Nov 03: Hindustan Petroleum Corporation Limited (HPCL)has announced the facilitation of UPI Peer-to-Merchant (P2M) payments via HP Pay app in partnership with National Payments Corporation of India (NPCI)and ICICI Bank. This initiative, first in the Oil and Gas industry, enables customers to directly pay via UPI through the HP Pay app.
UPI has become the common and preferred mode of payment for end users. With the launch of this service, users of the HP Pay app will now be able to make UPI payments to merchants outside the HPCL ecosystem also.
Speaking on the occasion, Amit Garg, Director-Marketing HPCLsaid,we are committed to provide innovative value propositions to our customers. We have collaborated with NPCI and ICICI Bank to enable P2M transactions in HP Pay through Scan and Pay of any Bharat QR code, transforming fintech payments in the energy industry. This pioneering initiative for enhancing digital experience simplifies payments by offering UPI as a direct payment option in HP Pay for fuel, LPG, lubricantsand non-fuel purchases and increases convenience for our customers.
This will enhance the value proposition of HP Pay, our flagship mobile app which is seamlessly integrated with Loyalty solutions and incentivises customers using host of our services. Speaking on the partnership, Anuj Bhargava, Head – Global Clients Group, ICICI Bank said, “ICICI Bank is pleased to partner with HPCL to embed UPI Plugin to HPCL’s ‘HP Pay’ app. UPI Plug-in is an integrated solution designed by ICICI Bank within the technology framework of NPCI as per the guidance of RBI. The addition of UPI functionality eliminates the need for the users to switch from a merchant app to a UPI enabled app to complete payments. This further reduces the chance of transactions getting dropped, thereby increasing the success rate of transactions. We believe this partnership will enhance the overall user experience and strengthen digital payments.”
